Hiring in e-commerce to grow 60-65% in 3 years

A majority of e-commerce businesses have increased their turnover since last year and present a good opportunity for the industry to develop further, says an ASSOCHAM study.

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Hiring in e-commerce to grow 60-65% in 3 years India's e-commerce market was worth about $3.8 billion in 2009, it went up to $17 billion in 2014 and to $23 billion in 2015 and is expected to touch whopping $38 billion mark by 2016

E-commerce industry is likely to generate 2.5 lakh jobs in online retail this year with the hiring in the sector likely to grow at 60-65%, says a report by the Associated Chamber of Commerce and Industry (ASSOCHAM).

According to the industry body, around 2.5 million staff will be required to work within the e-commerce sector by 2016 and nearly 3.5 lakh existing workforce are looking to bring in new staff over next 12 months.

A majority of e-commerce departments and businesses have increased their turnover since last year and present a good opportunity for the industry to develop further, the report added.

“The hiring activities are expected to grow by over 60-65% in this sector and may help create between 5-8 lakh employment opportunities in two to three years,” said D S Rawat, Secretary General, ASSOCHAM.  The study further suggested that a considerable amount of staff also include areas supporting the e-commerce industry like distribution and delivery, customer support and website development.

India's e-commerce market was worth about $3.8 billion in 2009, it went up to $17 billion in 2014 and to $23 billion in 2015 and is expected to touch whopping $38 billion mark by 2016. On the other hand, mobile commerce (m-commerce) is growing rapidly as a stable and secure supplement to the e-commerce industry, said the study.

Shopping online through smart phones is proving to be a game changer, and industry leaders believe that m-commerce could contribute up to 70% of their total revenues.   While m-commerce currently represents only 20-25% of India’s e-commerce market, this share is expected to grow with advancements in mobile technology and improvement in security and connectivity of shopping and payment platforms.   As per the study, one-third of MBA students from across India’s top business schools, including the IIMs prefer working for the fledgling e-commerce sector, over traditional favourites like consulting and financial services jobs.   “India is successful in becoming the largest e-commerce market in the world. The rapid transformation in logistics, innovation, consumerism and productivity prove to be an interesting case study for other emerging economies,” Rawat said.

February 06, 2016 | 04:20pm IST

 
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