‘Make in India’ to go abroad to find suitors

PHD Chamber plans to host series of exhibitions in Russia, Bangladesh, China and other countries to highlight the advantages of the manufacturing in India

Sachin Manawaria | The Dollar Business To promote Prime Minister Narendra Modi’s “Make in India” initiative across the globe, the government has asked the PHD Chamber of Commerce and Industry to host exhibitions across the globe under its Market Access Initiatives (MAI) Scheme in the coming fiscal year 2015-16. The exhibitions initially will be hosted in countries such as Russia, Sri Lanka, Bangladesh, China, Nepal, Pakistan, and Malaysia. The Department of Commerce has asked the PHD Chamber to set up the “Make in India” pavilion and lead a national level participation from India in these exhibitions. The Chamber has also been asked to promote B2B meetings between the right stakeholders. Alok B. Shriram, President, PHD Chamber of Commerce, said that the Chamber would exhibit and showcase India’s industrial strength and its potential at St. Petersburg, Russia in April 2015 in products such agri products, organic, footwear, hats, leather, kids wear, toys, books, craftwork, jewellery, accessories, perfumery & cosmetics, gardener’s goods, household goods, outdoor activity goods, hunting and fishing goods, health products, food and beverages, tea and coffee, honey, cold drinks, linen, summer headwear, linen in interior and for kitchen, kerchiefs, wraps, bags, accessories for linen and knitting. Similar exhibitions would be held in Colombo, Sri Lanka, during May 2015, followed by another one in Dhaka, Bangladesh in June 2015. Subsequently, such events would also take in place in cities like Beijing in China, Kuala Lumpur in Malaysia, and Rawalpindi in Pakistan. Shriram added that the Chamber would also use and utilise all its expertise and experience to best showcase Indian products made out from MSMEs sector in the countries and promote the “Make in India” campaign.    

This article was published on December 27, 2014.

The Dollar Business Bureau - Dec 27, 2014 12:00 IST